Landmark Towers in Milpitas, California, is an example of great design. | Courtesy a representative of MVE + Partners

Editor’s Note – October 2018: It All Starts Here

Carrie Rossenfeld Editor's Note

From SoCal Real Estate’s October 2018 issue:

Carrie Rossenfeld

There would be no commercial real estate without great design. The innovative minds that plan, create, and help bring to life the elements of a building — inside and out — are priceless to our industry.

I find design to be one of the most interesting sectors in CRE. The ability to take stakeholders’ needs and combine them into a concept that is not only aesthetically pleasing but functional and sustainable is a gift, in my opinion.

That’s why I’m excited that we’ve devoted this issue to stories about architecture and design. First, we bring you “Company Growth and Emerging Trends in Design,” a Q&A with MVE & Partners executives that discusses why design firms are expanding today, how essential they are to our industry, and some of the trends to watch.

Next, we feature “The Changing Terrain of Landscape Design,” based on interviews with the principals of Orange County, California–based outdoor and landscape-design firms Lifescapes International and Outside the Lines Inc. The creations of these firms range from breathtaking water features to planting programs that not only look beautiful but are ecologically friendly and save money as well.

We also feature “What’s Next for Office Design?”, a look at what’s down the road for a sector that has already taken Creative Office 2.0 and now casts an eye on what’s ahead for office space. For this feature, we spoke with experts from H. Hendy Associates and Ware Malcomb to get their take on the workplace of the future.

And in “Two Solutions to the SDCCU Stadium Problem,” we present two sides to the issue of how to handle the redevelopment of San Diego’s former iconic Qualcomm Stadium: the SoccerCity initiative and the SDSU West initiative. Voters will soon be making decisions about the fate of this important San Diego icon, so SoCal Real Estate is laying out both sides in a fair and balanced way.

Along with our features, our October issue contains a Guest Column by David Obitz of KTGY on densification and the California Dream, a Roundtable on what designers wish developers knew about design, a Personalities profile of Carrier Johnson + CULTURE’s Michael Johnson, a Policy Page column by Haskell & White LLP’s Hogiadi Kurniawan on the new revenue-recognition standards to take effect for private companies in 2019, and so much more.

I hope you enjoy the issue.

Carrie Rossenfeld